Introduce your brand

This was a project focused on auditing and prototyping an enhanced user experience for clients using an ATS system. My role was to thoroughly assess the current CRM interface, applying UX/UI principles to identify pain points and create practical improvements.

The aim was to streamline the onboarding process, reducing the need for the Popcorn team to handle all customer inquiries over the phone. By crafting user-friendly solutions, we made it easier for clients to navigate the system independently, enhancing efficiency and customer satisfaction.

Role
Creative Director/ UX Auditor/ UX Designer

Tools
Figma, Keynote

Client
H Central

Year
10/2024

H.Central UX Audit and Prototyping