Adidas Cycling Safety App
Design an Adidas-branded mobile app to support UK adults and families (25-45 y.o.) in cycling, promoting eco-friendly transportation and Adidas cycling gear. The app should address road safety, maintenance, planning, and theft concerns to encourage more people to cycle.
Role
Creative Director/ UX Designer
Tools
Figma, Google Ads, Adobe XD
Client
School of Thought/ Adidas
Year
11/2022
Audience: 25 – 45 & Families interested in cycling
Values: Environment, economical, health, safety